Brave Leo: Become a Cited Source for AI Responses
AI Doesn't Cite Your Content as Source on Brave Leo? Here's why it happens, the fix, and how to prevent it.
Brave Leo Context
Optimize your content for Brave's AI assistant that provides private, on-device AI responses.
Do not block Googlebot: Brave's crawler follows your Googlebot robots.txt rules
Focus on privacy-respecting content practices
Create content targeting security-conscious professionals
Why This Problem Matters
Brave Leo uses information from your content but doesn't cite you as the source. Get proper attribution for your expertise.
Why This Happens in Brave Leo
Brave Leo is less likely to name you when a passage isn't clearly attributable. Original data, named frameworks and clear authorship make your page the obvious source to cite from Brave Search's own independent index of over 30 billion pages.
Signs You Have This Problem in Brave Leo
Brave Leo repeats your insight without citing your page
Brave Leo shares your insights without mentioning your brand
Brave Leo doesn't include you in source citations
Your original research appears uncited in Brave Leo responses
Competitors get attribution for similar content
How to Fix This in Brave Leo
Follow these Brave Leo-specific solutions:
Publish original data or research with a clear title and date
Attribute content to named authors with an author page
Create original research with citable statistics
Add clear author attribution and credentials
Structure content with quotable key findings
Build domain authority through backlinks
Include unique data points AI needs to cite
Brave Leo Technical Details
Leo answers from Brave Search's own independent index. Brave's crawler does not advertise a separate user agent and follows the robots.txt rules you set for Googlebot, so blocking Googlebot also keeps you out of Brave.
Source: search.brave.com
Prevent This Problem in Brave Leo
Focus on original research and insights
Build citation-worthy content assets
Monitor citation rates in Brave Leo responses
Invest in authoritative backlink building
Helpful Resources
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Get Your AI Visibility AuditFrequently Asked Questions
Why is this happening in Brave Leo?
Brave Leo is less likely to name you when a passage isn't clearly attributable. Original data, named frameworks and clear authorship make your page the obvious source to cite from Brave Search's own independent index of over 30 billion pages.
What is the first fix to prioritize in Brave Leo?
Publish original data or research with a clear title and date