How to Get Recommended by ChatGPT
Step-by-step checklist to optimize your website for discovery and citation by ChatGPT and OpenAI's AI systems.
1Crawler Setup
Allow OAI-SearchBot in robots.txt
Add 'User-agent: OAI-SearchBot' with 'Allow: /'; this is what controls ChatGPT search inclusion
Don't block ChatGPT-User
Fetches a page when a user asks ChatGPT to read it
Decide on GPTBot separately
GPTBot only collects training data; blocking it does not remove you from ChatGPT search
Monitor OAI-SearchBot in server logs
Verify OpenAI's search crawler is actually reaching your pages
2Content Optimization
Answer questions directly
Start content with clear, direct answers
Use FAQ format where appropriate
Q&A format is easy for ChatGPT to parse
Define your expertise clearly
State what you do in plain language
Include quotable statistics
Data points are often cited by ChatGPT
Update content regularly
Fresh content signals relevance
3Authority Signals
Build topical depth
Cover your topic comprehensively
Add author credentials
Show expertise with author bios
Include citations and sources
Reference authoritative sources
Get mentioned on other sites
Brand mentions build AI recognition
4Technical Requirements
Implement JSON-LD schema
Structured data helps AI understand context
Use semantic HTML
Proper HTML5 elements aid parsing
Ensure mobile-friendly design
Responsive design is expected
Optimize page speed
Fast pages get crawled more thoroughly
Checklist Summary
17 total items across 4 sections
Related Resources
Common Problems
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