Perplexity Optimization
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AI Crawlers Blocked by Robots.txt

Perplexity: Unblock AI Crawlers from Your Website

AI Crawlers Blocked by Robots.txt on Perplexity? Here's why it happens, the fix, and how to prevent it.

Perplexity Context

Ensure your website appears in Perplexity's AI-powered search results with direct citations and source links.

Allow PerplexityBot in your robots.txt for indexing

Create content that directly answers specific questions

Include statistics, data points, and quotable information

Why This Problem Matters

Your robots.txt is preventing Perplexity from accessing your content. This simple fix can dramatically improve your AI visibility.

Why This Happens in Perplexity

PerplexityBot indexes pages for Perplexity's answers and is not used to train foundation models; Perplexity-User fetches pages on a user's request and generally ignores robots.txt. If robots.txt, a firewall or bot protection stops PerplexityBot and Perplexity-User, Perplexity can't use your pages however good they are.

Signs You Have This Problem in Perplexity

1

PerplexityBot is blocked from crawling your site, so Perplexity can't index it

2

Perplexity's real-time search can't access your pages

3

Server logs show no PerplexityBot visits

4

Perplexity can't cite you because it can't reach your content

How to Fix This in Perplexity

Follow these Perplexity-specific solutions:

1

Add to robots.txt: User-agent: PerplexityBot\nAllow: /

2

Ensure real-time crawling isn't blocked

3

Remove restrictions affecting PerplexityBot

4

Monitor server logs for PerplexityBot activity

5

Test Perplexity search to verify access

6

Keep robots.txt rules permissive for AI crawlers

Perplexity Technical Details

PerplexityBot indexes pages for Perplexity's answers and is not used to train foundation models; Perplexity-User fetches pages on a user's request and generally ignores robots.txt.

PerplexityBot

Search / answers

Surfaces and links sites in Perplexity answers; not used for foundation-model training.

Perplexity-User

User-requested fetch

Fetches a page when a user asks; generally ignores robots.txt.

robots.txt rule to stay eligible for Perplexity answers:

User-agent: PerplexityBot
Allow: /

Source: docs.perplexity.ai

Prevent This Problem in Perplexity

Audit robots.txt (for PerplexityBot) quarterly

Stay updated on new AI crawler user agents

Test AI crawler access after any robots.txt (for PerplexityBot) changes

Balance security needs with AI visibility goals

Need Help Fixing Perplexity Issues?

Get expert help resolving this and other Perplexity visibility problems.

Get Your AI Visibility Audit

Frequently Asked Questions

Why is this happening in Perplexity?

PerplexityBot indexes pages for Perplexity's answers and is not used to train foundation models; Perplexity-User fetches pages on a user's request and generally ignores robots.txt. If robots.txt, a firewall or bot protection stops PerplexityBot and Perplexity-User, Perplexity can't use your pages however good they are.

What is the first fix to prioritize in Perplexity?

Add to robots.txt: User-agent: PerplexityBot\nAllow: /